Course Professor of School of Urban Design, Central
Academy of Fine Arts; Vice President of the Academy of Urban Design and
Innovation of the Central Academy of Fine Arts; Chairman of Beijing Jinnang
Advertising Co., Ltd.; Chief Design and Executive Dean of Urban Design and
Research Institute, Beijing Jinnang Advertising Co., Ltd.; Urban advisory
agency and chief planner of Beijing Jinnang Advertising Co., Ltd..
He has been engaged in long-term research and consulting
and design projects in core areas of various cities, and continues to start a
business. He has comprehensive integration capacibilities including overall
planning, design of schemes, and investment coordination, and has rich overall
experience and top social resources to promote implementation of urban
strategic projects; he is good at early diagnosis, formulation of schemes and
implementation methods, planning and top-level design of key government
projects, technology and industrial parks, and cultural parks; he is able to
provide professional control and assistance for the government in terms of investment financing,
investment promotion, operational management and operation, thus helping create
a unique and charming city.
Main experience:
Major Orientation:
1. Overall consulting and planning of urban top-level
innovation, top-level design and architecture;
2. Diagnosis, opportunity identification and design of
urban strategic issues;
3. Consultant for urban industrial innovation and
upgrading planning;
4. Consultation on planning of improving the quality of
the core area of urban science and technology and industrial parks;
5. Research and design of urban land efficiency and
planning construction;
6. Urban culture and creative design consultant;
7. Urban investment and financing planning and design
consultant;
8. Urban marketing public relations, advertising and
graphic, image, multimedia design;
9. Innovative education theory and practical application.
Academic theoretical research and professional education
direction:
1. Innovation-driven urban development system, and
innovation in education-industry-research sources;
2. Innovation-driven urban design systematics;
3. Creative Management;
4. Research on Mobile City;
5. Creative research on intellectuality.
Part of the planning and design projects led by him:
1. Conceptual Design of Beijing City Sub-center CASPO
Strategic Development 2016-2017;
2. Overall Planning, Conceptual Design and Investment
Operation of Independent Innovation City Project in Zhongshan Bay, Cuiheng New
District, Zhongshan City, Guangdong Province 2012;
3. Pre-planning, marketing, public relations, sales,
foreign market development, investment and financing and strategy of Beijing
Headquarters Base 2003-2005;
4. Beijing Shunyi Housha Innovation City 2016-2017;
5. Sanguo Mass Entrepreneurship City of Chengdu Wuhou
District and Qingshui Financial Innovation Town 2017;
6. Xiamen Maluan Bay World Mass Entrepreneurship City
2015;
7. Overall Planning and Conceptual Design of Qingdao
International Education-Industry-Research Innovation Financial Coast
Development System 2013;
8. Research on Development and Investment of the Core
Area of Fujian Zhangzhou High-tech Development Zone 2012/12-14/12;
9. Strategic Planning and Conceptual Design for the
Overall Development of China Power Valley and Innovation Driven Pilot City in
Zhuzhou City 2016;
10. Strategic Planning and Conceptual Design for the Core
Area of Zhuzhou Yunlong New City 2015;
11. Conceptual Design and Pomotion of Participation in
2019 World Horticultural Exposition of Beijing Yanqing 2014/06-09;
12. Annual Consultancy Service of Longjiang Town
Government, Shunde, Guangdong 2013/03-14/05.